Julie-Anne and Glen Mayer created Subo in 2012 to make mealtime less messy for kids with their non-squeeze food bottle. The company gained widespread attention on Shark Tank Australia in 2018, where Steve Baxter invested $120,000 for 12% equity, valuing Subo at $1 million.
Since then, Subo has expanded its product line and reached global markets. By 2025, the business had grown significantly, earning $6.3 million in annual revenue.
Subo continues to help families worldwide, offering innovative and practical solutions for feeding children while maintaining its reputation for quality and sustainability.
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Subo Net Worth
| Net worth | $1 million (2025) |
| Annual Sales Revenue | $6.3 million |
| Investor | Steve Baxter |
| Founder | Julie-Anne & Glen Mayer |
Subo Pitch on Shark Tank
| Product | Non-squeeze food bottle |
| Episode | Season 04 Episode 05 |
| Founders | Julie-Anne & Glen Mayer |
| Asked for | $120,000 for 12% equity |
| Company name | Subo |
| Final deal | $120,000 for 12% equity |
| Shark | Steve Baxter |
| Location | Australia |
Don’t miss these product from Season 04
Subo Founders
Subo was founded by Julie-Anne & Glen Mayer in 2012. Subo’s founders, Julie-Anne & Glen Mayer, have a net worth of $1 million as of 2025.
Key accomplishments
| Year | Accomplishment |
| 2018 | Appeared on Shark Tank season 04 and Steve Baxter invested $120,000 for 12% equity |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Subo and its continued success.