R. Riveter, founded by military spouses Cameron Cruse and Lisa Bradley, appeared on Shark Tank in 2016 and secured a $100,000 investment from Mark Cuban for 20% equity. The company, which empowers military spouses by creating handcrafted bags, has since expanded its product line and operations.
After raising over $30,000 through crowdfunding and gaining national attention, R. Riveter’s valuation has grown to an estimated $2 million. The business continues to thrive, with an online store and partnerships with retailers like QVC, while staying true to its mission of supporting military families.
R. Riveter Net Worth
| Estimated Net worth | $2 million (2024) |
| Annual Sales Revenue | $2 million (2023) |
| Lifetime sales | $320,000 (2015) |
| Investor | Mark Cuban |
| Founders | Cameron Cruse and Lisa Bradley |
| Employees | 11-50 |
R. Riveter Pitch on Shark Tank
| Company name | R. Riveter |
| Product | A handbag brand crafted by military spouses. |
| Episode | Season 07 Episode 16 |
| Founders | Cameron Cruse and Lisa Bradley |
| Asked for | $100,000 for 20% equity |
| Final deal | $100,000 for 20% equity |
| Shark | Mark Cuban |
| Location | Washington DC |
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R. Riveter Founders
R. Riveter was founded by Cameron Cruse and Lisa Bradley in 2011. Cameron and Lisa are military wives, and they wanted to start a business that encourages military spouses to have a stable income source to support their families. R. Riveter is a result of their passion and entrepreneurial skills. R. Riveter’s founders, Cameron Cruse and Lisa Bradley have a net worth of 2 million USD as of 2024.
Key accomplishments
| Year | Accomplishment |
| 2016 | R. Riveter got featured on Shark Tank and secured a deal. |
| 2023 | Currently, R. Riveter has 21 retail locations. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for R. Riveter and its continued success.